G’day!
I’m Antonio
Lo Iacono
I like to think I am a pretty cool cat. I love all my sports, camping, tractors, surfing, sunsets and having beers with my tribe. The family are upset that I never got to come home that day, but I have a lot of work to do upstairs. Need to keep you mob in check. I thought I would leave mum with a little task to take her mind off things and keep my spirit alive.
I often told my dad and brother, Jack, that I was going to be famous one day, so I have mum bringing Happy Lids—my brainchild and legacy—to life.
Learn more about my story by watching the video below.
Happy Lids is a symbol of safety in sports and brain health. It is important to protect your lid and look after your wellbeing. With each hat, you will be honouring my memory, and it will help to raise funds for the Concussion Legacy Foundation Australia. We can make a difference, safeguarding the future of inspiring athletes and raising awareness around the severity of concussions and head trauma. Together, we can promote smarter sports and help end CTE through further research and education. Let us protect the game we love and cherish my contribution to life itself. I am a young talent lost too soon.
If I can give you any advice, embrace your journey, chase your dreams and remember true happiness isn’t a destination—it’s a path you create. Be the hero of your own story, and remember to protect your lid and be happy. If you could wear the change and be the difference, I would be grateful.
Cheers,
Antonio
